Vorwerk Ventures

Vorwerk Ventures is an independent venture capital company founded by the Vorwerk brand. They invest in sustainable business models and technology companies that have a positive impact, emphasizing their commitment to equity.

During their rebranding, they aimed to infuse a modern and technical aesthetic into their existing visual identity while establishing a clear distinction from the Vorwerk core company.

To achieve this, we developed an identity characterized by straight lines, drawing inspiration from architectural and technical drawings. This design creates a contemporary, solid, balanced, and trustworthy appearance.