Interos

Interos, an operational resilience company, is revolutionizing supply chain management through AI technology that provides a real-time global perspective of any business ecosystem.

The 'See everything, do anything' advertising campaign features bold typography, prompting reflection on the importance of identifying all actors in a production chain, especially in the wake of global events like the Evergreen scandal and disruptions caused by the pandemic.

I spearheaded the art direction and delivery of print and digital ads for this impactful campaign, which gained significant exposure in major American newspapers like the NY Times, Washington Journal, Bloomberg, Forbes, and more, with 22 placements on digital screens at the World Trade Centre station.